How Do We Inspire Action?

In his great book "Start With Why: How Great Leaders Inspire Everyone to Take Action" Simon Sinek inspires leaders to look into the WHY they chose to lead. In this 18 minute video that has almost 3 million hits on YouTube, Simon talks about how important it is to start with the question WHY if our goal is to inspire ACTION. He says many, start with what they do. WHAT: Every single organization on the planet knows WHAT they do. Some people know HOW they do WHAT they do. But, WHY, very few people can articulate WHY they do WHAT they do. He then asks some critical questions I do not think many of us have thought about often enough:

• Why do you get out of bed every morning?
• Why are you excited to go to work?
• When people ask you what you love to do, what is your response?
• What do you tell people you are really great at doing?
• "I am driven by the need to_________”

The dangerous and uncertain world in which we live demands innovative thinking from the police officers in general, and from the police leadership in particular, to support the efforts of officers to acquire the necessary skills to succeed. This is best accomplished in an atmosphere that welcomes independent thinking and encourages spirited professional debate. Officers will need a greater variety of skills and a wider breadth of knowledge to meet the challenges they confront, both in problem solving and in fighting crime. WHY we do, what we do, matters!